Requirements

To send SMS messages, you need:

• An SMS-capable phone number.

• Sufficient credits in your account.

• A proper automation flow set up in the platform.

SMS Segments

SMS messages are split into segments:

• 160 characters per segment for standard ASCII text.

• 70 characters per segment for Unicode (special characters, emojis).

• Longer messages are automatically split into multiple segments.

• You are charged per segment sent.

Examples:

• “Hello! How are you?” (16 chars) = 1 segment.

• Message with 200 ASCII chars = 2 segments.

• Message with emojis and 100 chars = 2 segments.

Costs

SMS pricing varies by:

• Destination country.

• Number of segments.

• Type of content (standard or Unicode).

Monitoring & History

Track SMS activity in your dashboard, including:

• Delivery status.

• Timestamp.

• Number of segments.

• Cost per message.

• Recipient details.

• Content preview.

Best Practices

Message Length

• Keep messages concise.

• Monitor segment count.

• Use standard characters when possible.

Compliance

• Include opt-out instructions.

• Follow local regulations.

• Respect quiet hours.

Testing

• Verify that your number supports SMS.

• Test delivery to different carriers.

• Monitor delivery rates.